Some marketers call it the most powerful asset in your business toolbox. Others will tell you it’s dead and that no one ever reads their emails anymore. So what is the reality of Email marketing in today’s business world? And is it right fit for your business?
The ONLY way you will know is…
Peg Fitzpatrick and I talk strategy for having a presence on multiple platforms at the same time. A business owner doesn’t need to be and shouldn’t be on all platforms, but should choose the platforms that make sense for his/her business.
Peg and I discuss the different platforms. She shares her thoughts on the importance of organization, scheduling your work and sticking to it, and also shares tools she uses.
You’ve created your business strategy, defined your product or service, identified your target audience, and produced some content. What comes next?
Marketing.
For many start-ups, marketing is both confusing and intimidating. And if it is not done right, it’s simply not effective.
So what are your options for effective marketing? Well, limitless, really. There’s…
Podcast: Play in new window | Download Have you ever gone on a vacation without a destination? Unless you’re an adventure-seeker living on the edge – which is perfectly fine, by the way – I’m sure you took time to plan. You choose the destination, a path, a budget, and some specific stops along the way. It’s the same when you’re building a business. You …
The S.M.A.R.T. Business Strategy – Michael Nelson Read More »
Podcast: Play in new window | Download Ads. There’re annoying, they’re in your face. You can’t get away from them. So what’s the adage? If you can’t beat them, join them, right? Or not… Big thanks to AdSense expert, Randy Brown for joining us on the “Get on Track, Stay on Track” Podcast to scratch the surface of the online advertising industry. The most important question being “Should …
Podcast: Play in new window | Download I’ve been staring at my blank computer screen for the last twenty minutes, just trying to come up with an opening sentence. My hands are clammy, my stomach’s clenched and my heart’s pounding. I really want to go check on social media. I am getting frustrated, almost on the verge of giving up. But I can’t. I have …
5 ways to Create Content if You’re Not a Blogger – Mike Allton Read More »
